Adverts

In-game advertisements are an important feature in SCR. The advertisements can be used to advertise in-game features, post sneak peeks or inform the community about events. It can be found at almost every station in SCR, and they can appear in big billboards or small information boards.

List of advertisements

Current

Feature Advertised	Image	Text	Description	Style	Place	Date
AirLink		From here to th-air... Stepford Central to the Airport/ all Airport terminals in as little as 9 minutes.	Advertising R052, R053 and R055.	Horizontal/Vertical	Cycling globally	In a small patch in around 1.7.1
AirLink		Tender loving c-air... Leighton Stepford Road to Airport Terminals in just 9 minutes	Advertising R057.	Horizontal/Vertical	Cycling globally	V1.9.0
AirLink		No need to disp-air... With fast, direct services to Stepford Central	Advertising R055.	Horizontal	Above the entrance at Terminal 1.	V1.10.0
Capital of Culture Committee		An Apology It has come to our attention that Bodin has been fraudulently claiming their 2020 Capital of Culture status was extended to 2022. Following the events of 2020, Bodin was disqualified in 2021 and banned from the shortlist in 2022. Capital of Culture Committee wishes to sincerely apologise for this shameless attempt to attract unjustified tourism.	Advertising Capital of Culture Committee's apology for Bodin falsely claiming their Capital of Culture status was extended to 2022.	Horizontal	Cycling globally	V1.9.0
Stepford Connect		Clean, mean, people transporting machine Our ongoing fleet refurbishment continues	Informs about Stepford Connect's fleet refurbishment.	Horizontal	Cycling globally	V1.9.0
Stepford Connect		Did somebody say 'refresh'? All change, Financial Quarter.	Showing the new Financial Quarter.	Horizontal	Cycling globally	V1.9.0
Stepford Connect		Putting places back on the map Welcome onboard Leighton West	Showing the new Leighton West.	Horizontal	Cycling globally	V1.9.0
Stepford Express		Blink and you'll miss it	Advertising Stepford Express.	Horizontal/ Vertical	Cycling globally	V1.9.0
Stepford Express		Fast as lightning	Advertising Stepford Express.	Horizontal/ Vertical	Cycling globally	V1.9.0
Stepford Express		Non-stop, don't stop Direct services from Llyn-by-the-Sea to Stepford Central.	Advertising R077, R078, R080 and R081.	Horizontal/ Vertical	Cycling globally	V1.9.0
Stepford Express		Zoom zoom	Advertising Stepford Express.	Horizontal/ Vertical	Cycling globally	V1.9.0
Stepford Express		Built for comfort and speed	Advertising Stepford Express.	Horizontal/ Vertical	Cycling globally	V1.9.0
Waterline		Benton to Greenslade in 5 minutes.	Advertising RO13.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1
Waterline		Newry to Connolly in 9 minutes.	Advertising R011.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1
Waterline		sail away with direct servces from Newry Harbour	Advertising R012 and R018.	Horizontal/ Vertical	Cycling globally	V1.9.0
Transport For Stepford - Your Voice. Our Region.		Your Voice. Our Region. Putting customers first for a better connected public transport network	An ad informing the new Train Announcements	Horizontal/Vertical	Cycling globally	Around V1.6.0
Transport For Stepford - New Operators. More Investment.		New Operators. More Investment. £500m investment in the Stepford Area as part of the new Stepford Connect franchise.	An ad informing the investment along with the new Stepford Connect Franchise.	Horizontal/Vertical	Cycling globally	Around V1.6.0
Transport For Stepford - Bigger Depots. Bigger Trains.		Bigger Depots. Bigger Trains. With our support, the Stepford East depot expansion has enabled operators to run longer, more reliable trains.	An ad promoting the new Stepford Depot.	Horizontal/Vertical	Cycling globally	V1.9.0
Transport For Stepford - Customer. Information.		Customer. Information. We recently invested £100m in your station information systems, including clearer speakers and new announcements.	An ad informing about Transport for Stepford's investment in information systems.	Horizontal/Vertical	Cycling globally	V1.9.0
Benton Business Consortium		Are you satisfied with the rail service in the Benton district? As local business owners we are lobbying operators to improve connectivity around Benton - but we need your help. Leave a comment card at Benton Town Hall and have your say!	An ad asking about people's satisfaction about rail services at Benton.	Vertical	Cycling globally	V1.9.0
West Benton Pet Supplies		West Benton Pet Supplies - Where your pets matter!	An advertisement made by former Product Developer Mattyx2013. Featuring the logo of Matty Studios lower-left on the ad.	Vertical	In the Connect Information Board of Whitefield and Starryloch	V1.4.1

Former

Title	Image	Text	Description	Style	Place	Date
The Big Update		Are you ready for the Big Update? Good, because we are too	Advertising The Big Update, also known as Version 1.0.	Horizontal	Cycling globally	? - 21 April 2018
One Million Update		We've painted a bunch of scenery gold for #onemillion. Can you find them all? #onemillion	Featuring a golden bench at Benton Bridge and a Class 730 at Whitney Green.	Horizontal	Cycling globally	18 August 2018 - ?
Stepford Connect		Stepford to Leighton in under 30 minutes... - Choose Connect	Advertising R003. Features Class 707 at Leighton Stepford Road and legacy Class 720.	Horizontal	Cycling globally	V1.0-Present Not Present Between V1.5-V1.5.1 For Benton One V1.3.26-V1.4.5 For Connect And AirLink One Unknown
AirLink		City Centre to Stepford Airport in 8 minutes - take a ride on AirLink	Advertising AirLink service. Featuring a legacy Class 802.
WaterLine	​​​​​​	Enjoy Eden Quay's beautiful lights - hop on board WaterLine, Part of your Connect service	Advertising Waterline service. Featuring Eden Quay at night, and could only be found at Stepford UFC.	Vertical	Cycling globally	V1.4.1 - V1.4.6
SCR Merchandise		Want to look as good as us? - Find our new merch on the SCR group store!	Advertising SCR Merchandise on the former Directors' avatar. Featuring Central Mall and old SCR logo.	Horizontal	Cycling globally	V1.1-V1.4.5
Guards		Coming Soon. #SCRGuards	Many diferent images from the reveal.		Cycling globally	In V1.4.6
WaterLine by Connect rebranding notice		You'll notice that we're removing our logo from stations and trains. This is because the Waterline by Connect franchise is coming to an end. The new operator's brand will be introduced over the coming months.	Announcing the seperation of Waterline from Connect, and the rebranding that would follow.	Vertical	Stepford UFC, Coxly	V1.5 - ?
Waterline		arriving sooner than you think	Advertising rebranded waterline, all lower-case.	Vertical/Horizontal	Cycling globally	V1.5.0
Stepford United Football Club Merch		Support your local team! - Stepford United - SUFC Merch	Advertising SUFC Merchandise, which can be found at SUFC, Bodin and Benton. Featuring the stadium of Stepford United Football Club.	Stepford UFC, Bodin and Benton	V1.3.20 - ?
Ten Million Update		Thank you for 10 million visits	Featuring all Million update trains and highlighted the Voyager.	Horizontal	Cycling globally	April 19, 2020 - ?
Pride in Stepford		Proudly supported by: Stepford Connect Transport For Stepford	An Ad showing the Pride Connect Logo	Horizontal	Cycling globally	?-?
Pride in Stepford		Proudly supported by: Stepford Connect Transport For Stepford	An advertisement celebrating pride month	Horizontal/Vertical	Cycling globally	1 June 2022 - 1 July 2022
Stepford Connect		Hello Stepford, we're your new operator. Please bear with us whilst we redecorate.	Advertising the rebrand of Stepford Connect.	Horizontal	Cycling globally	V1.5.0
VisitBodin		2020 Reasons To Visit Bodin - Capital of Culture 2020	An ad promoting VisitBodin.	Horizontal	Cycling globally	August 2020 - around December 2020
Coxly overhaul		Did somebody say 'refresh'? - All Change, Coxly.	An ad about the upgraded Coxly station.	Horizontal	Cycling globally	August 2020 - V1.6.5
Stepford Connect		Connecting people with places. Always our pleasure, never a chore.	Showing Stepford Connect's pleasure in transporting people.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1
Stepford Express		Fast train approaching.	Advertising the rebranded Stepford Express.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1
Eden Quay		experience the Quays by night/ your Quay to the night	Advertising Eden Quay's surroundings to visit.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1 - V1.8.4
Bodin		2021 reasons to visit Bodin- extended to 2021!	Advertising the Bodin area as the Capital of Culture. A revised advert of 2020 reasons to visit Bodin.	Horizontal	Cycling globally	In a small patch in around 1.7.1 - V1.8.4
Bodin		NEW BODIN Bigger, better, bolder, trainier "Trains are handy" - Mayor of Bodin	Advertising the remade Bodin station.	Horizontal/ Vertical	Cycling globally	In a small patch in around 1.7.1 - V1.8.4
Upper Staploe		Putting villages back on the map. Welcome aboard Upper Staploe.	Advertising the reopened Upper Staploe station.	Horizontal	Cycling globally	In a small patch in around V1.7.1 - V1.8.4
50 Million Visits		50 million visits worth of gameplay and realism enhancements	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of signalling development	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of scenary upgrades	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of an inclusive community	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of operator rebranding	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of station upgrades	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of rolling stock evolution	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of varied operational roles	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1
50 Million Visits		50 million visits worth of route and map expansion	An ad promoting 50 million visits of SCR.	Horizontal/Vertical	Cycling globally	V1.10.1

Trivia

The old version of the West Benton Pet Supplies ad

• Taking Stepford Connect trains can bring you from Stepford to Leighton in under 30 minutes, however Stepford Express takes much faster.
• The SCR Merch advertisement is outdated because the five shirts shown in the ad were made in 2018 and are no longer for sale.
• There is an older version of WBPS ad, which is shown on the right.
• The old WBPS ad can be seen in Westercoast, probably left as a oversight from the developers
• A real-life merch ad appears in the sneak peek of Llyn-by-the-Sea, however it was never added into the game.

#oneMillion advertisement seen at Angel Pass

• Shortly before the release of Ten Million Update, there were 3 types of ads featuring the new Voyager trains.
• There was a One Million Visits ad, but was later removed.
• Public advertising system was listed on the former roadmap, which can allow players to post their own ads under Roblox Terms. However, the feature was labeled as deferred.
• Beaulieu Park is the only station in game to not feature any advertisements.
• The AirLink advert advertising R055 is meant to be a play on the word "despair," but instead it uses the word "dispair," which has a completely different meaning.